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VIU ANNOUNCES TAXI DRIVER 3 AND LINEUP OF FLAGSHIP CONTENT FOR 2025 Lee Je-hoon Returns in Taxi Driver 3; Viu Strengthens International Collaborations and Cross-Border Storytelling


Jakarta, June 26, 2025 – Viu, the leading pan-regional OTT platform from PCCW, together with SBS, the award-winning Korean TV network, officially announced the upcoming release of Taxi Driver Season 3, which will premiere globally (excluding South Korea and Mainland China) as a Viu Original in Q4 2025. Following record-breaking viewership from previous seasons, the new season will expand its production to international locations and introduce a cross-border lineup of Asian talents.

Iconic actor Lee Je-hoon reprises his role as Kim Do-gi, the streetwise hero with a tortured past who has captured global audiences. He is joined once again by familiar faces including Kim Eui-sung, Pyo Ye-jin, Jang Hyuk-jin, and Bae Yoo-ram. The series is helmed by returning writer Oh Sang-ho and director Kang Bo-seung. Notably, Edan Lui, member of Hong Kong’s top boy group MIRROR, will make his K-drama debut, portraying a mysterious character who forges an unexpected alliance with Kim Do-gi.

Park Jeong-hoon, CEO of Studio S (the in-house production arm of SBS Media Group), stated:“We are thrilled to bring Taxi Driver 3 to life through our long-standing collaboration with Viu, a platform with significant global reach and influence. Our production team is dedicated to delivering a drama that matches—and even surpasses—the success of the previous two seasons.”

Janice Lee, CEO of Viu and Managing Director of PCCW Media Group, added:“Our new lineup reaffirms Viu’s commitment to presenting locally relevant stories that transcend cultural boundaries. In 2025, we are proud to bring internationally collaborative titles such as Taxi Driver 3, My Youth, and The Season—locally produced dramas with global appeal. By partnering with top studios and featuring both local and international talent, we aim to support the creative industry and enrich viewers’ experiences through diverse storytelling.”

In addition to My Youth, starring global superstar Song Joong-ki, and The Season, a high-society drama set in Hong Kong, Viu will also deliver a variety of local content. This includes 12 new Malay-language titles in collaboration with major studios such as Rumah Karya Citra and Global Station, as well as premium Indonesian productions co-produced with Telkomsel’s MAXStream Originals.

Viu Q3 2025 Content Highlights

  • My Youth (South Korea)
    A romantic drama about second chances. Song Joong-ki plays a former child actor turned recluse who reunites with his first love—now a successful entertainment executive—forcing both to confront their past and rediscover themselves.

  • My Girlfriend Is a Man! (South Korea)
    A gender-bending romantic comedy adapted from a popular webtoon, starring Yoon San-ha (ASTRO), Arin (Oh My Girl), Yoo Jung-hoo, and Chuu (formerly of LOONA).

  • Immortal Ascension (China)
    A historical fantasy drama starring Yang Yang, chronicling the journey of Han Li, an ordinary young man who rises to the highest levels of the martial arts world.

  • Love’s Ambition (China)
    A modern romance between a social media celebrity and an elite urban man, who strive to preserve their love despite the stark differences in their worlds.

  • Rintik Terakhir (Indonesia)
    The sequel to the psychological romance Aku Tak Membenci Hujan, follows Karang as he struggles to overcome trauma and dissociative identity disorder in his quest for true love.

  • Secret High School (Indonesia)
    A teen thriller set in an elite secret school, where two students uncover a hidden organ trafficking ring operating behind a student exchange program.

  • Seadanya Kita (Malaysia)
    A complex, age-gap romance between a single mother and a young rock musician. Starring Mierul Aiman and Emma Maembong.

  • Putri & Phrince (Malaysia)
    A youth drama blending high school life with the world of digital fame, told through the lens of social media culture.

About Viu

Viu is a leading OTT video streaming service available across Asia, the Middle East, and South Africa. Viu operates on a dual model—ad-supported free streaming and premium subscriptions. In addition to its original productions (Viu Originals), the platform features a broad catalog of series, films, and lifestyle content from top content providers in a variety of local and regional languages.

Viu Scream Dates, Viu’s multi-country fan-meet program, extends the viewer experience by bringing fans face-to-face with their favorite stars. In 2023, PCCW welcomed CANAL+ as a strategic investor to further accelerate Viu’s global expansion.

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