Today Stage

Heineken Returns to Djakarta Warehouse Project 2024 with the Good Times City Concept

Heineken®, the world’s number one premium beer brand, is back to present a unique and unforgettable experience at the Djakarta Warehouse Project (DWP) 2024 which will take place on 13-15 December at JIEXPO Kemayoran, Jakarta.

As the official beer sponsor of DWP for the third time, Heineken® will present Heineken® Good Times City to respond to the social phenomenon that often occurs in big cities where technology often turns into a distraction to enjoy good times.

Therefore, Heineken® wants to invite visitors to DWP 2024 to appreciate moments of togetherness and build genuine connections to improve the quality of social relations.

“Heineken®’s collaboration with DWP, which has entered its third year post-pandemic, is based on our passion to present unforgettable experiences and interactions for concert-goers. Through Heineken® Good Times City, our mission is to present good times in an interesting and meaningful way so that it can facilitate DWP visitors to share moments of celebration. The activities that will be at the Heineken® booth are certainly designed with an exciting concept to further enliven DWP’s return to Jakarta,” said Jessica Setiawan, Marketing Director of Multi Bintang Indonesia, Thursday (12/12/2024).

Heineken® is once again consistent in bringing an environmentally friendly experience with 70% of Heineken® Good Times City being built using recycled materials that apply the principles of reuse, repurpose, upcycling and recycling, a number of items in the booth come from properties of previous Heineken® events.

Several other elements come from recycled posters, banners and used wooden pallets. Broken Heineken® Brewery bottles were also recycled to become booth walls.

This year, visitors to DWP 2024 can enjoy exciting and interactive activities at Heineken® Good Times City, including a silent disco featuring renowned DJs, a VIP lounge with access to a view of the Garuda Stage, face stickers to add a touch of interest, and a solar panel charging station.

In addition, at the Scrap and Snap photo booth, visitors can also get an AI-generated photo pin by handing over an empty Heineken® can.

Author: jungle4eva

Photoby : ozan

Editor: mksc

Leave a Reply

Your email address will not be published. Required fields are marked *